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ADIDAS CEO: Making shoes in the US is 'very illogical and highly unlikely'
Adidas CEO Kasper Rorsted has some sad news for those expecting a manufacturing revival in either the US or Europe.Speaking to the Financial Times, Rorsted dispelled the notion that the bulk of...
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Here's what 24 of the most popular brand names really mean
You're wearing your favorite Nike sneakers and Lululemon pants when you head to the mall to do some shopping at the Gap. On your way there you grab a latte at Starbucks.After a few good hours of...
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Nike, Under Armour, and Adidas are reportedly spurning Lonzo Ball after his...
Lonzo Ball has declared for the NBA Draft after one season at UCLA and his business team's first moves are already raising eyebrows thanks to the unusual demands of his boisterous father, LaVar Ball....
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LaVar Ball explains why Lonzo's new shoe costs $495 and says Nike and Under...
The Ball family created yet another firestorm on Thursday when they unveiled Lonzo Ball's first signature shoe under the family brand, the ZO2, with a price tag of $495.Last week, it was reported that...
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Adidas executive reveals a huge advantage that's helping it beat Nike and...
While sportswear makers in the US face shrinking growth and increased competition, Adidas is staying ahead. When Adidas' parent company announced earnings in Germany on Thursday, the brand posted a...
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Adidas is scaling back its golf business
Adidas officially announced that it will sell parts of its golf division for $425 million.The divestiture includes the TaylorMade, Adams Golf and Ashworth brands, which will be offloaded to buyout firm...
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ADIDAS: We aren't selling Reebok
(Reuters) - The head of German sportswear company Adidas rejected calls from some shareholders on Thursday to sell the loss-making Reebok brand, saying he was confident that a restructuring plan would...
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Europa League title is worth £60.5 million to Man United and its players
Manchester United's Europa League final match against Ajax in Stockholm next week is worth a combined £60.5 million to the club and its players.A report in The Times indicates that United's playing...
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The white sneakers that fueled Adidas' crazy US growth seems to be fading
Foot Locker has signaled what could be the end of the white sneaker trend.The sports retailer told analysts in an earnings call that the trend which has buoyed Adidas' growth in the US may have...
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Nike and Adidas are making huge investments that should terrify Under Armour...
The future will be owned by those who get there first.Nike and Adidas, the two biggest global sportswear companies in the world, have a new focus on speed. The two companies have been throwing their...
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Michael Jordan's brand is making one big mistake
The greatest of all time may be losing his edge.Jordan Brand, the biggest name in athletic footwear, has been on a slide recently and it could be weighing on Nike.During a recent conference call with...
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Nike is taking a page right out of its biggest rival's playbook (NKE)
On June 15, Nike announced a new plan to cut styles and workers, speeding up production in response to sagging sales.As part of the plan, the company said it will focus on "deeply serving consumers" in...
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Adidas has a secret weapon to beat Nike — and it's just about ready to deploy it
Adidas is on a tear as of late — and it has a plan to keep tearing it up, too.As of March, the German sportswear maker had nearly doubled its market share in the US, from around 6% to 11%, according to...
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Adidas had artists create a pair of sneakers to represent every US state —...
Adidas commissioned 12 women artists to create a special, one-of-a-kind Ultraboost X sneaker for each US state.The artists, who were chosen with the help of Refinery29, used a variety of mediums to...
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Inside the secret Brooklyn 'farm' where Adidas is creating the future
In Greenpoint, Brooklyn, in an unassuming warehouse space just across the street from a stone supplier, Adidas is plotting the future.That's where the company has built its Brooklyn Creator Farm, a...
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Adidas is suing Forever 21 for using this stripe design
The INSIDER Summary:Forever 21 is facing legal trouble once again, but this time with adidas.Adidas is suing the retailer for illegal use of its three-strip trademark on apparel that is similar to the...
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LaVar Ball threatened to take his team off the court again until a referee...
LaVar Ball has had a wild week as coach of his AAU team Big Baller Brand.On Saturday, he took his team off the court and forfeited a game after getting into a dispute with referees. Just days later,...
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Under Armour is having an identity crisis that's throwing the company into a...
Under Armour is losing ground with US customers. The sportswear company said Tuesday that its North American sales grew a meager 0.3% in the most recent quarter — a far cry from its long history of...
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Adidas is having a huge online sale — these are the deals that are worth your...
The Insider Picks team writes about stuff we think you'll like. Business Insider has affiliate partnerships, so we get a share of the revenue from your purchase.As one of the largest sportswear brands,...
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Here's why Boost technology makes Adidas the most comfortable sneakers ever
The Insider Picks team writes about stuff we think you'll like. Business Insider has affiliate partnerships, so we get a share of the revenue from your purchase.When sportswear companies put a heavy...
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